Idiots

Yeah. Me, mr. harsh overstated reactionary labeler of people/products and stuff.

But. The web designer here is a freaking idiot. I'll refrain from calling them a douche or moron or something, obviously they have a cool product and can't see past the wicked awesome design layout that something is glaringly wrong with their bike.

Heck maybe it is a new trend and all bikes are going to be that way now. Maybe people will finally get to wear out the left side of their jeans on the chainring. Matching grease marks on their khakis.

I mean don't get me wrong it is a cool idea. I like the monitoring and route suggestions (not for me, i've got a homing pigeon brain according to G-ride), it seems pretty damn cool. And unlike a motorized bike it is an assist, that's good, keeps people at least slightly honest about riding around. Susan Wilson has a nice write up about it here. Seems perfect for the iPhone crowd. The can't get enough information.

Heck toss in watts and power generated and speed and heart rate and you've got some great stuff. What the hell, program it to add resistance and suddenly you can do computrainer type work outs outside, seriously. Program 500 watts resistance for 3 minutes 75 watts recovery for 3 minutes, boom no matter how hard you pedal it will only let you make 500 watts and if your wattage drops you'll just fall over and stop, and then in the recovery phase, the assist will let you pedal at 75 watts but maintain speed over hills or rises so you get the complete recovery.

Brilliant shit. Now will they make it in any color other than red? It would clash with the team Orange and blue color scheme, although it might match the Planet Bike colors pretty well.

And what's with the Ghost bike look? seriously? You want to be associated with a bike people chain up where someone was killed? Not so good thinking, but then it looks like proto-type is in europe and they probably don't do that sort of thing over there.